PayDotCom or ClickBank: My Favorite Affiliate Network

If you have promoted digital products before, you are probably familiar with both PayDotCom and ClickBank. Both of these networks are excellent in providing a selection of digital products that not only sell but also give out super high commissions. In fact, in the digital affiliate marketing world, 50% commission is very much the norm (unlike the low percentages that you get on CJ or LinkShare). But which one is better? PayDotCom or Clickbank?

Having worked with both ClickBank and PayDotcom, I’ve got to admit that the competition is really close. Both marketplaces strive to be the best in this market and both come with great products. The key for affiliates is to do their homework and choose products with a proven track record. You can use APS and Gravity numbers provided by these networks to figure out which products are selling and which ones are bombing. I personally go for products with gravity numbers over 80. These Clickbank products have a proven track record of high sales and their landing pages are, more often than not, optimized to deliver high conversion rates. The same concept applies on PayDotcom (with APS). 

The problem with high gravity, APS products is that there are too many affiliates promoting them, and the market may be saturated. But overall, these products are solid and if you do your homework, you can make decent bucks out of them. Both markets are great in providing high gravity products. However, I find ClickBank to offer more options to affiliates than PayDotCom. There are simply more products that are marketable on ClickBank, and most digital super-affiliates make it with Clickbank and not PayDotcom. This doesn’t mean that you should ignore PayDotCom or other digital marketplaces. But I highly recommend starting with ClickBank first.

So which marketplace is your favorite, and why? Is it because of higher conversion rates, or commissions? Please share your thoughts.